Tuzzi Baking Company

Since 1919, Tuzzi Baking Company in Berwick has been creating a rise with their dough…literally! Celebrating 100 years with four generations, this family business decided it was time for a facelift. Updating an established brand such as this is no small feat as there is a sentimental connection. We took into consideration the eldest generation’s wish of retaining the color & gal, and went to work rebuilding her illustration with more detail. We then gave her an old school vibe with a retro font and round badge application. Thrive Creative is honored to be a part of their family’s business history.

Client: Tuzzi Baking Company